Fenghuang County receives 560,500 tourists during National Day holiday

Oct Tue 2023
During the Mid-Autumn Festival and National Day golden week holiday, the cultural and tourism market in Fenghuang County, Xiangxi Tujia and Miao Autonomous Prefecture continued to heat up.
 
According to the culture and tourism department of the county, Fenghuang County received a total of 560,500 tourists during the holiday, with tourism revenue reaching 550.1992 million yuan, an increase of 48.92% and 41.58% respectively compared to the previous year.


 
The cultural and tourism market saw a surge in the number of tourists. During the Mid-Autumn Festival and National Day holiday, major scenic spots in Fenghuang continuously experienced a peak in visitor flow, and the popularity of tourism in Fenghuang Ancient Town continued to rise. During the holiday, the Fenghuang travel photography were loved by tourists.

Large-scale drama performances such as “Fenghuang Yangzi” and “Border Town” were extremely popular with full houses.


 
The “Meet Tuojiang River” immersive art boat tour was highly sought after, with an average of 5,000 visitors per day. The daily number of tourist reception by Fenghuang Maglev Express during the eight-day holiday exceeded 20,000.

A total of 454,400 tourists were received in the county’s A-level scenic spots, achieving ticket revenue of 10.0053 million yuan.

Star-rated hotels and homestay inns in the county were fully booked, and the occupancy rate of boutique accommodation establishments such as Fenghuang Ancient Town’s old quadrangle courtyards reached 100% for several consecutive days.

Media at all levels continuously reported the hot tourism market in Fenghuang County, continuously enhancing the reputation of the tourism brand of Xiangxi.


 
Folk activities were splendid. During the  holiday, major scenic spots in Fenghuang County enriched tourism formats to provide visitors with diverse experiences.

Fenghuang Ancient Town introduced the tea and tourism cultural interactive experience, allowing visitors to enjoy tea and watch performances.

The Fenghuang Maglev Express launched various activities such as guessing lantern riddles and hunting the treasure. Visitors could enjoy the beautiful scenery and have a joyful holiday.

The Shenfeng Cultural Scenic Area of Nanhua Mountain carried out a series of folk experience activities, including the door-blocking wine, bamboo pole dancing, and witchcraft performances, vividly interpreting the traditional folk culture of Fenghuang.


 
The immersive live-action drama, water and light show, and water-related folk culture projects created by Fenghuang Yangzi Culture Viallage captivated visitors. The flash mob performed the ethnic dance, and a thousand people sang “Me and My Motherland” to celebrate the country’s birthday.

Fenghuang Travel Photography City was officially opened, with hundreds of meticulously crafted real-life photography scenes. Inside the travel photography city, hundreds of meticulously created calligraphy and painting works were exhibited to celebrate the National Day, attracting many tourists to take photos.

Fenghuang’s rural tourism and distinctive tourism were favored by a large number of tourists, with family trips, parent-child trips, and leisure trips occupying a larger proportion.


 
Rural scenic spots such as Miaoren Valley, Laojiazhai, Feishuigu, Zhushan Village, and Changtan’gang attracted many visitors.

In Zhushan Village, some new tourism formats like the homestay scene play were loved by tourists, allowing them to experience the rich Miao ethnic customs.

In Laojiazhai Scenic Area of Shanjiang Town, visitors could visit the Miao village, stay in homestay inns, and experience the Miao culture and traditional customs.

Phoenix China Giant Panda Garden became a popular choice for many families to enjoy a warm and intimate parent-child time.
 
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